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PEZ partners with Quidd to launch historic NFT collection The Block

PEZ and Quidd Partner to Launch First-Ever NFT Collection

In a pioneering collaboration that merges the classic charm of PEZ with cutting-edge technology, the iconic candy company has partnered with Quidd, the leading digital collectibles and NFT marketplace.

A New Era for PEZ

Since its inception in the 1920s, PEZ has been a household name, captivating generations with its colorful, whimsical, and interactive candy dispensers. Now, in 2023, the brand is breaking new ground by introducing a limited edition series of NFTs, showcasing digital artwork inspired by its most iconic dispensers and candies.

The Partnership

Quidd, a trailblazer in the digital collectibles and NFT space, is the chosen platform for the release of PEZ’s upcoming digital collections. The partnership ensures a seamless, secure, and accessible experience, leveraging Quidd’s proprietary "mintables" technology to ensure collectors of all backgrounds can start building their PEZ collections without the need to spend a lot of money or use a crypto wallet, cryptocurrency, or even a credit card.

A Historic Collaboration

"We are thrilled to partner with Quidd for the launch of our first NFT collection," said Christian Jegen, president of PEZ Candy Inc. "Quidd’s reputation as a leader in the digital collectibles space aligns perfectly with our vision for this venture. Together, we aim to create a unique and memorable experience for PEZ enthusiasts and digital collectors alike."

The Inaugural Collection

The inaugural PEZ NFT collection, hosted on the Quidd platform, will feature a curated selection of digital PEZ dispensers, just in time for the upcoming holiday season. Each digital collectible is a one-of-a-kind digital item that can be minted by collectors to the Ethereum blockchain and accessed via their self-custodying MetaMask wallet, empowering collectors to mint if they want, when they want. All minted NFTs will be verifiable on the blockchain, ensuring authenticity, scarcity, and interoperability for collectors.

The First Sale

The first sale kicks off on Wednesday, December 20 at 5pm ET, available while supplies last. Collectors will have a limited time to open mystery boxes to secure their favorite digital PEZ dispensers, including Santa Claus, the #1 selling PEZ of all time, with the assurance of Quidd’s trusted technology and user-friendly interface.

Future Plans

To celebrate this momentous collaboration, PEZ and Quidd will be hosting virtual events, engaging fans on social media, and providing behind-the-scenes content through the run-up to the drop.

Conclusion

PEZ and Quidd invite fans and collectors to join them on this groundbreaking journey where tradition meets innovation, and the joy of collecting takes on a whole new digital dimension.

FAQs

Q: What is the significance of this partnership?
A: This partnership marks a significant stride into the digital era of collectibles, merging the classic charm of PEZ with cutting-edge technology.

Q: What is the inaugural collection featuring?
A: The inaugural collection will feature a curated selection of digital PEZ dispensers, including Santa Claus, the #1 selling PEZ of all time.

Q: How can I participate in the first sale?
A: The first sale will kick off on Wednesday, December 20 at 5pm ET, available while supplies last. Collectors can secure their favorite digital PEZ dispensers by opening mystery boxes.

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